A.V.ROBERTSON, the label specialising in embellished womenswear and accessories was launched in 2015 by Amie Victoria Robertson. The London educated designer studied at Central Saint Martins College of Art and Design, graduating in 2014 with her unusual collection combining black oversized polo necks with cut out sections, clustered with hand made iridescent flowers.
After graduation the designer worked at Marc Jacobs in New York and Paris as a Design Assistant, assisting with research and creating embroideries and prints for the Ready To Wear and Commercial collections. Along side her position at Marc Jacobs she worked in collaboration with ASOS, the global fashion retailer on the AW15 collection ASOS BLACK X A.V.ROBERTSON, designing an 11 piece clothing and accessories range based on her graduate collection.
In February 2016 the brand made it's debut show with Fashion East, showcasing a 14 piece collection for Autumn Winter 16. The Show styled by Katie Grand and including a parade of models such as Edie Campbell, Molly Bair, Georgia Jagger and Anna Cleveland was presented at The Tate Britain. The Designer based the collection on 'Alien wanderers falling to Earth,' their iridescent spores germinating in Earth's fertile atmosphere, bursting through seams and spreading across the backdrop of veering stripes.
The collection signified the brand's trademark aesthetic, combining contemporary embellishment specific to the brand with casual, modern silhouettes.